Monday 4 April 2011

April 3, 2011

Just heard the news that Smashbomb Atomic IPA will not be available at the LCBO.  It was spiked by the Social Responsibility Panel.  Partly due to the name, which is alleged to be an acronym for single malt, and single hop (although the Ontario Craft Brewers site lists two malts) and partly due to the illicit drug ("420") imagery on the package.  According to a post on bartowel.com, the owner had been making posts on the subject.  If this is true we might be just as disappointed at a brewery that puts being a Wisenheimer ahead of getting their product on the shelves.

Incidentally, I learned from a Woody Allen film that 4/20 is Adolph Hitler's birthday.  Exactly what are the pot-heads celebrating?

2 comments:

  1. For anyone that may not know, 420 represents the time 4:20 pm. This is when shcool is over, presumably all detentions have been served, and the teachers have gone home leaving a certain segment of society free to indulge in their favorite substance of choice. If further confirmation of this fact is required, I suggest spending approx 90 seconds in a high school of your choosing.

    Keep up the good work Big Bob! I liked Steamwhistle too. :)

    ReplyDelete
  2. Egads, would it have killed anyone to wait ten minutes and allow it to fall on a number less offensive and less upsetting like, in my example, Bobby Vee's birthday? No wonder they call it dope.

    ReplyDelete